No naughty nurse Christina
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Center for Nursing Advocacy has successfully forced Skechers to cancel their ad featuring Christina Aguilera as a sexy nurse. More than two thousand protest emails arrived. The group claims that it is the "media image" of nursing that has created a shortage. Certainly not the old stereotype of the nurse as hottie (generally not met in real hospitals and clinics). The real cause of the nursing shortage is that hospitals, like Duke University Medical Center, here in Durham don't pay nurses what they deserve and that many doctors treat nurses like flunkies.
The ad, one of three "naughty and nice" print ads showing Aguilera as a sexy policewoman, teacher and nurse, had the Pop Tart dressed in a low-cut nurse minidress, with garter belt, white stockings and what the center called "dominatrix" boots.

Comments
I’ve been on about this news story for awhile now;it’s hilarious! I can’t believe there’s actually a “Center for Nursing Advocacy”! This anecdote would’ve been a lot less remarkable if a more generalised feminist group were lodging the complaint, but the existence of this group makes the whole thing a bit like a Monty Python sketch. What does this advocacy group do the other 364 days a year? Am I correct in understanding that this group feels the image of nurse as sexpot is responsible for the shortage of trained nurses? I suppose it’s awfully hard to find a competent French Maid for this reason as well. Or wait - are they called “Freedom Maids” now, lol?
Posted by: Lance Eason | October 30, 2004 2:24 AM