Tourists like-bikini clad women
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The city of Gold Coast is hoping to attract tourist dollars by marketing itself as an Australian Miami or Riviera.
Sex, sex sex. That's what Surfers Paradise will be using to sell itself to tourists in a risque new advertising campaign described as "far racier than anything seen before".
The Gold Coast will use images of scantily clad tanned young women enjoying the beach and the shops in the new TV ads, the holiday region's first for three years.
Paradise one day, sexy the next