Olsen Twins: $1.4 billion, 47 product lines

The Olsen Twins begin to conceive loftier aesthetic ambitions. Can they convince nineteen-year-old girls to buy their product?

"Now that Ashley and Mary-Kate are older, they want to appeal to older girls, even ones in college," says New York Minute director Dennie Gordon.

"Girls like that don't want baby stuff. They want some romance and a couple of hunky guys macking on the twins."

Mary-Kate agrees:"You want the movie to be fun and for some of the older people to get the jokes that go over the kids' heads."

But not too far over, of course, because that might alienate the Olsens' core grade-school audience - and, more important, their moms.

Marketing to kids has always been a matter of marketing to parents.

Gordon also axed a film blip of Ashley losing her towel and giving the audience what te director calls "a flash of naked flesh."

Wonder if it'll make it to the web? If not some fakes will.

Two Much Of A Good Thing