Union Jack thongs

» Fashion , » Sports

Great Britain's Olympic officials take branding to a new place: underwear.

Thongs are standard issue for the ladies, while the gents will be sporting rather more modest boxer shorts.

Both come complete with patriotic Union Jack motif and are designed to go under one of several different outfits for use during the Games.

What's in the Olympic wardrobe?

Richard | July 21, 2004 •
Prior: Ian Thorpe: Not Only But Also
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